Spring Health pledges $500K in free therapy sessions as CEO urges mental health community to collaborate.
Spring Health CEO April Koh says, "We can barely fathom the experiences people are going through during this time."
Wildfires in Los Angeles have forced residents to flee for their lives, with some able to return home while others have lost everything, including their property and loved ones. In response, Spring Health, a company focused on mental health, has launched an initiative to provide free support to wildfire victims and has committed $500,000 to the program.
April Koh, co-founder and CEO of Spring Health, stated to Planet Chronicle that supporting the people in LA is highly aligned with the company's mission.
Spring Health is offering free therapy sessions and resources to help displaced families, first responders, and other vulnerable populations cope with the immense loss and trauma they experienced due to wildfires, as part of its Wildfire Mental Health Support Program.
Koh emphasized the program's importance in providing high-quality mental health care to those who need it most, at the time when they need it most.
"We’re seeing really deeply personal stories of real loss." — Spring Health CEO April Koh
As wildfires ravage Los Angeles-area residents, Spring Health is rolling in applications for their services. The company believes that recovery from the devastating disasters will take a long time, which is why they are offering their services now to help victims cope with the emotional toll.
Koh stated, "We are witnessing deeply personal narratives of real loss, and we feel privileged to be in a position to assist."
The company is taking action now, despite the ongoing fires, to "equip" victims with the resources they need to recover and heal mentally. Koh explains that the broader community is still in "survival mode" due to the disaster.
The CEO is urging members of the "mental health community" to collaborate with Spring Health and work together to create a positive impact.
Koh stated that it's impossible to fathom the experiences of individuals during this period.
At least 25 people have died in the disaster, with dozens still missing, while AccuWeather estimates the total damage and economic loss from the fires to be between $250 billion and $275 billion, which is more than the entire 2020 wildfire season.
Over 12,000 structures and 40,600 acres were destroyed in the blaze, according to Cal Fire's estimate at the time of writing.
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