After the 2024 election loss, a protesters-for-hire firm experiences a decline in inquiries from Democratic groups.

Despite President-elect Donald Trump's impending return to the White House in just three days, a California-based company that provides on-demand crowds for protests has experienced a decline in enthusiasm among Democrats compared to previous years.

Crowds on Demand CEO Adam Swart stated that the current election cycle stands in stark contrast to previous ones.

According to him, there were fewer inquiries in 2021 compared to 2017 when Trump was first elected for his first term, which he attributed to a lack of passion among many Democratic Party donors and operatives.

"Many of them are disheartened, realizing that their previous strategies have been ineffective, and they are adjusting their approach as we enter the second Trump administration."

As President-elect Donald Trump's inauguration nears, Democrats would typically turn to Crowds on Demand for help, given the nature of their business.

The November loss of Democrats may have contributed to some residual malaise and a need to find a message that resonates.

Swart largely attributes the shift to "outrage tactics" that have, in his words, largely "failed" the Democratic Party.

For a long time, I've been telling my Democratic Party friends that Trump Derangement Syndrome, which involves opposing Trump with intense anger and outrage over everything he does and says, has ultimately been unsuccessful, as seen in his recent landslide victory.

"He didn't win the landslide because people were not aware of who he is. However, people were aware of who he is."

In June 2018, Rep. Maxine Waters, D-Calif., urged the public to confront and harass Trump administration members.

"They won't be able to dine at a restaurant, refuel at a gas station, or shop at a department store," Waters stated. "The public will revolt, stage protests, and harass them relentlessly."

During the first Trump administration, many members of the administration were "socially ostracized," and the tactic worked for Democrats, according to Swart.

He stated that they were prohibited from dining out at restaurants, social gatherings at clubs, and important events.

"The original sentence is: "The strategy behind that tactic was to impose a social cost on those who associated with Trump. However, with the increasing number of prominent individuals from Silicon Valley and Wall Street openly supporting Trump, it is no longer possible to extract a social cost on his supporters.""

Democratic politicians, including Waters, have faced criticism for inflammatory rhetoric against Trump officials. Goldman, a New York representative, once said Trump is a "threat to democracy" and should be "eliminated," but later apologized for his remark.

If the Waters-style rhetoric continues, Democrats will only lose more in the next election, swing moderate Republicans further to the right, and drive moderate Democrats away from the left, as Swart warned.

In the Trump era, my advice to the Democrats is to be specific in their advocacy and maintain a positive focus. Despite being in a minority in the Senate and House of Representatives, there is an opportunity to bring in moderate or bipartisan-minded Republicans to their perspective. However, tactics such as outrage, attack, and social ostracism will not be effective.

"The key to success lies in focusing on the needs and desires of constituents, making emotional but positive appeals, and applying relentless but respectful pressure. This means being out and about, engaging with people, and making your views heard without creating a hostile atmosphere. The most effective campaigns are those that use positive pressure, maintain good humor, and are relentless in their pursuit of bringing independent-minded Republicans to vote with the Democrats."

This report was contributed to by Yael Halon, Greg Wehner, and Emma Colton of Planet Chronicle.