A significant effort to safeguard and revive the Trump tax cuts was initiated by a potent conservative organization.

An eight-figure campaign is being launched by a politically conservative advocacy group to urge Congress to preserve prosperity by renewing the tax cuts signed into law by President-elect Trump during his first term.

The Koch Brothers-backed group, Americans for Prosperity, is investing $20 million in a campaign to push for the continuation of President Trump's Tax Cuts and Jobs Act.

On Monday, Planet Chronicle was the first to share the details of the campaign, which commences this week with a statewide ad blitz in all 50 states.

The narrator in an AFP ad argues that Americans should come together and convey to Washington that this is not the right moment for higher taxes. By enhancing and prolonging the Trump tax cuts, we can make America more affordable, provide more chances, and rekindle the American dream.

The 2017 tax law provided tax breaks to most Americans, but many of these provisions will expire at the end of the year, potentially leading to a tax increase for many if Congress fails to renew the cuts.

The family budgets of virtually every American are at risk due to Congress's impending crisis, according to AFP.

If the tax cuts are not extended, millions of Americans will pay an additional $1,500 or more in taxes next year, according to the group.

Emily Seidel, President and CEO of AFP, emphasized that her organization collaborated with Trump to pass the tax cuts in the past decade, which she considers the most pro-growth tax reform in American history.

Ensuring the continuation of economic prosperity through the renewal of the TCJA is a top priority, and AFP is fully committed to mobilizing millions of people to achieve this goal, as Seidel stated in a Planet Chronicle interview.

The expiration of tax cuts would lead to devastating tax hikes for millions of families, but extending and enhancing the TCJA can make America more affordable, provide more opportunities, and revive the American dream, as argued by AFP Vice President of Government Affairs Akash Chougule.

The group boasts a vast grassroots network that has reached nearly 30 million voters in the past two years.

AFP plans to mobilize its grassroots army in February to urge Congress to prioritize pro-growth tax reform, with calls to lawmakers, community phone banks, and 20,000 constituent door contacts.

The group plans to hold more than 1,000 meetings at congressional offices, in-district events with their activists, roundtables with job creators, and share testimonials from real American families and businesses who would be affected if Congress does not renew the Trump tax cuts.

Utilizing op-eds, TV and radio interviews, direct mail efforts, and AFP's podcast, the organization aims to raise awareness and mobilize support for its cause.

In his bid to regain his former position in the White House, Trump frequently promised to prolong his tax reductions during his campaign last year.

The original tax cuts were passed when Republicans controlled both houses of Congress, and no Democrats voted for them.

The disagreement among congressional Republicans over the price tag of extending tax cuts, which could increase the nation's $2 trillion deficit, is causing divisions among GOP House and Senate leaders.

During his first administration, AFP supported Trump's tax cuts and his bipartisan criminal justice reform law, despite having differences with him.

The political wing of the AFP group, which has traditionally supported fiscally conservative causes and candidates, endorsed and backed Nikki Haley in late 2023 as the 2024 GOP presidential nomination race began. Haley was the last remaining rival to Trump, but after she dropped out of the presidential race, the AFP shifted its political focus to down-ballot races.